How to wear red in the summer
The new color of summer is red, and we designed the perfect shade. See the inspiration behind Rouge and ideas for how to wear it.
Summer style has traditionally been relegated to whites and beiges, but a new color has emerged as the hue of the season: red. Hot and vibrant, red captures the spirit of summer more than any other color.
The inspiration
We looked to filmmaker Éric Rohmer for inspiration. His dreamy, lackadaisical films often set in idyllic French seaside towns feel like the cinematic embodiment of summer.
How to wear it
If you’re stumped on how to approach it or feel a little intimidated by the idea, an easy way into wearing red (or more color generally) is via an accessory. That way, you can stick to the neutrals you’re most comfortable with and add a chic pop of red. We particularly like Rouge paired with an all white look.
Ready to give it a try? Discover our bestselling Rouge styles.
